One day, someone will write, if not a Phd thesis then at least an undergraduate essay on the impact of COVID-19 on music videos. About how artists, unable to get together with large casts and crews to film videos, used a variety of innovative techniques and approaches to nonetheless make memorable video art. Overcoats and Lawrence Rothman's 'Blame It On Me' is an exemplary take on this. It takes a very simple setting and a minimal cast to create something that matches the spirit of the song while at the same time being beautiful for its own sake.
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