Rosa Linn's 'Snap' was Armenia's Eurovision entry in 2022, where it came 20th, losing out to the unstoppable force that was Ukraine's Kalush Orchestra.
What's interesting though is what happened next.
While 'Snap' wasn't a winner at Eurovision, it was a hit with the public. It went viral on TikTok and sold well around the world, including across a number of European countries. It reached number 8 in the charts in Germany and number 21 in the UK.
Listening to it now, over a year after Linn performed it at Eurovision, it's easy to see why it would do well commercially but not do well at Eurovision: It's a great song, but it's too subtle for Eurovision. It's catchy but it's not showy enough to entrance on the Eurovision stage.
Linn's songwriting is reminiscent of Good Advice era Basia Bulat. It's disarming and seemingly effortless, classic sounding but innovative and observant. 'Snap' has strong hooks and a great chorus. It will live in your head for days, and it will have earned its place there.
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